Outerknown

Kelly Slater's clothing company, founded on a commitment to sustainability.

Kelly Slater's clothing company, founded on a commitment to sustainability.

Services

01 media production
02 brand strategy
03 digital marketing

Client

Outerknown

Location

Carlsbad, California

Year

2026

work

Brand marketing lead for the premium clothing label based in North County, San Diego, with a focus on media production and brand storytelling.

Work in partnership with Creative Director, Art Director, and Sports Marketing to bring the brand's story to life across all channels and mediums, from concept and ideating, to planning pre-production logistics, cinematography during productions, running point on post-production, through execution and implementation in the marketplace.

Oversee and manage all Digital channels including Site, Email, Social, and Paid Media.

Recent work includes the launch of The Kelly Collection (OKKS), Stab In The Dark X starring Kelly Slater, the relaunch of SEA JEANS, mainline SS26, FW25, and SS25.