Firewire Surfboards & Slater Designs

Kelly Slater's surfboard company, focused on building innovative and quality surf gear with the planet in mind.

Kelly Slater's surfboard company, focused on building innovative and quality surf gear with the planet in mind.

Services

01 media production
02 brand strategy
03 digital marketing
04 web development

Client

Firewire Surfboards & Slater Designs

Location

Carlsbad, California

Year

2026

work

Creative & brand marketing lead for the innovative surf hardgoods company based in North County, San Diego, with a focus on media production and brand storytelling.

Responsible for bringing the labels to life across all channels and mediums, from concept and ideating, to planning pre-production logistics, cinematography during productions, running point on post-production, through execution and implementation in the marketplace.

Oversee and manage all Digital channels including Content, Site, Email, Social, and Paid Media.

Recent work includes Slater Designs DRK by Dan Mann, Stab In The Dark X starring Kelly Slater, Firewire Surfboards Xtra Cado by Rob Machado, Slater Designs Mindcraft by Daniel Thomson, Slater Designs Spaceship by Mike Woo, Endorfins KSR Fin Set, Firewire Surfboards Neutrino by Daniel Thomson, Firewire Surfboards Dominator Pro by Dan Mann, and more.